Delta 7 Sports Arantix Mountain Bike Provides "Bicycle Power" for Miōn Footwear's Human-Powered Outdoor Retailer Winter Market Booth
PAYSON, Utah - January 22, 2008 - Delta 7 Sports, LLC today announced its Arantix mountain bike will provide the pedal power for Miōn Footwear's human-powered booth at the Outdoor Retailer Winter Market 2008 taking place January 23-26 at the Salt Palace Convention Center in Salt Lake City. Show attendees and members of the media are invited to test ride the Arantix mountain bike while creating a portion of the electricity needed for the eco-friendly booth.
"The Delta 7 Sports Arantix mountain bike will be connected to generators so that every pedaled rotation provides electricity for the Miōn Footwear booth." said Lester Muranaka, vice president of marketing for Delta 7 Sports. "Beyond supporting Miōn as they explore new ways to become better stewards of natural resources, this is a great opportunity for show attendees who haven't seen the Arantix bike up close or had a chance to be in the saddle of this high-end and limited production bike."
With the help of employees and attendees, the 20' x 20' Miōn Footwear booth (#32224) will need to generate more than 3,000 watts of electricity per day. In addition, anyone who rides the Arantix for a minimum of five minutes will be eligible for prizes including a kayak, roundtrip airline flights to anywhere in the continental U.S., helmet camera, bags and sunglasses, among others.
For more information about Delta 7 Sports and its involvement in the Miōn Footwear human-powered Outdoor Demo Winter Market booth, please contact Maura Lansford at email@example.com or 801.523.3730.